Break through the talent attraction noise with Podcasting
Employer Brand • 15m
NOISE: There is a lot of it out there, especially when it comes to business development.
Yes, traditional cold calling/emailing still works, but to an extent, and we have all gotten a bit tired of it.
There has to be a better way to reach your prospects, candidates, and target audience/customers. It's called "A Podcast."
After producing almost 300 recorded and live episodes of my top globally ranked career & recruitment show, #thePOZcast over the past three years, I have fine-tuned the show into an ecosystem that drives:
- Creation and fostering of incredible business relationships that convert to Clients
- Establishing Thought leadership (host and guests)
- A treasure trove of content across all mediums
- Built a community around value-add content
- A platform to share my POV with the world
- Build true, authentic social credibility
I built a podcast and system to convert guests into Clients based on building deep relationships FIRST, before pitching my recruitment services. Today, I will share my journey and strategy with all of my fellow recruiters.
If you have that podcast itch, let's scratch it!
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